Included with a plan
Put Your Face in Any Thumbnail
Swap a face into a thumbnail concept so you can test an idea before you shoot it. Face swap sits inside the 1of10 thumbnail editor and is included with a paid plan.
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How it works
How it works
Our thumbnail generator is trained on thousands of high-performing YouTube thumbnails.
Upload the concept and a face
Test the idea before you shoot it, rather than after.
Position and blend
Try three expressions on the same concept and compare them at feed size.
Export
Included with a plan. Your own face, your own content, no false claim.
Built for creators
What actually works
Built by creators, for creators. Every feature designed to help you grow.
A face with an emotion outperforms a face without one
Neutral expressions read as stock photography and get skipped. Surprise, alarm, delight, disbelief and concentration all read instantly at small size.
Eyes should have somewhere to go
Looking straight at the lens is direct and works. Looking at the thing the video is about works better, because it tells the viewer where to look too.
Bigger than feels comfortable
At 168 pixels wide, a face that looked oversized on your monitor is about right.
Testing a concept before you shoot it
Build the thumbnail idea, drop your face in, look at it at 320 x 180. If the concept does not work with a placeholder, it will not work after a day of filming.
Trying expressions
Swap the same concept with three different expressions and compare them side by side. This is the cheapest packaging experiment available to you.
Consistency across a series
If you are building a run of videos that need the same look, testing the face placement across all of them first will save you re-shoots.
Do not use someone else's face without permission
Putting a well known creator's face on your thumbnail to borrow their audience is the single most common way channels get hit. Depending on what you imply, it can be a misleading-content strike, a privacy complaint, or a straight copyright claim.
Do not imply something that does not happen in the video
Misleading thumbnails are a policy violation in their own right. If the face suggests a reaction to an event, that event needs to be in the video.
Frequently Asked Questions
Everything you need to know about our tools.
A human face is the fastest thing the eye resolves, and in a feed where you have roughly half a second, that speed is the whole game. What matters is not that a face is present but that it is doing something. Surprise, alarm and concentration all read instantly at small size.
Not necessarily. A face helps most when it carries an emotion the video delivers. Neutral expressions read as stock photography and get skipped. In some niches, cooking and tech among them, the subject itself carries more weight than a face does.
No. Putting a well known creator's face on your thumbnail to borrow their audience is the most common way channels get penalised. Depending on what you imply it can be a misleading content strike, a privacy complaint or a copyright claim. Your own face on your own content is the safe ground.
Your own face on your own content, with no false claim, is fine. Fabricating a real identifiable person doing something they did not do has moved from a grey area to an enforcement priority, and YouTube now requires disclosure for realistic synthetic media.
One that matches what the video actually delivers. Surprise, alarm, delight, disbelief and concentration all read at small size. Look at the thing the video is about rather than straight at the lens, because that tells the viewer where to look too.
Yes, with a paid 1of10 plan. There is no export limit and no watermark. The free plan still gives you outlier search across 62 billion analysed YouTube views and competitor tracking, so you can test the research side before paying for anything.
Bigger than feels comfortable. At 168 pixels wide, a face that looked oversized on your monitor is usually about right. Crop tighter than instinct suggests and check it at feed size before deciding.
Only if the concept is worth clicking. Adding a face to a weak idea gives you a weak idea with a face on it. Thumbnails that overperform win because the idea earned attention and the face made it land faster.
Find What Already Overperformed
Free plan, outlier search, competitor tracking and 60 AI credits a month, no card. See the videos in your niche beating their own channel average by 10x to 100x.
No credit card required
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